Technical advice, best practices and news from Soremag — roll covering, polyurethane and rubber.
News from Soremag: investments, shop capacity and announcements.
On September 3, 2026, the Minister of Industry and Minister responsible for CED, Mélanie Joly, joined by Member of Parliament Angelo Iacono and Carlos Leitão, Parliamentary Secretary and former Quebec Minister of Finance, held her press conference at our Laval plant. They came to see the first machine of our modernization program — built in Canada — and announced Soremag's move to facilities twice the size. Canada Economic Development is backing the project with more than $700,000. The story, filed by The Canadian Press, ran across the country, from Le Devoir to Les Affaires, and national television cameras were on site.
In December 2026, Soremag moves to 1262 Avenue Godin in Laval, into a plant of more than 22,000 sq. ft. — nearly double our 13,000 sq. ft. facility. The move comes with our modernization program: CNC finishing machines, automated polyurethane casting, a high-capacity extruder, equipment linked by a real-time server. More space, more capacity, the same crews — and a planned transition so your production never stops.
Soremag puts a 96 in. (2,438 mm) face “3 roll builder” into service, dedicated to building rubber rollers from sheet. Pressure applied during build-up drives out voids and tightens the cover: denser rubber that stays on the roll longer.
Four server-controlled CNC machines dedicated to automatic finishing of rubber rollers. The largest grinds and grooves up to 42 in. (1,066 mm) in diameter and 20 ft. (6,096 mm) in length. Automated finishing means the same feel from one roll to the next — and your roll ships sooner.
A high-capacity rubber roller extruder wraps up an automation phase and a renewal project representing more than $2 million invested over two years.
A new polyurethane casting machine with automated metering and mixing (StateMix). The ratio is controlled on every pour, not every batch: more precision, more consistency, more capacity on our cast parts and covers.
A dry electric autoclave, 1,600 mm × 6 m, linked by server, replacing our steam and natural-gas autoclave. Better-controlled cure, lower carbon footprint.
An ERP system that brings production, inventory, quality and shipping together. Every roll is tracked from receiving to shipping — and you know where yours stands when you call.
Practical articles to help you choose, maintain and understand your covered rollers.

Abrasion, impact, cuts, vibration: how cast polyurethane protects chutes, hoppers, scrapers, wheels and wear parts — and when it is not the right solution.

Selection matrix and a 6-step method for choosing the formulation based on abrasion, water, load, temperature and chemistry.

A comparison of the two materials to guide the choice for your application.

What Shore hardness measures and how to interpret it for your rollers.

The signs to watch for so you can plan a recovering at the right time.

Why precision grinding is essential to performance.

How to reduce downtime with a responsive emergency service.

From teardown to delivery: the key steps in Soremag roll covering.

Hevea latex, vulcanization (1839-1844) and synthetic rubbers: why rubber rules roll covering.

Invented in 1937, polyurethane went from foams to cast elastomers: why it excels for cast parts and rollers.
Our team answers your questions about covering, materials and the maintenance of your rollers and wheels.
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